Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

Pierson, IA Population, Income & Demographics 2026

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Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

302

Median Agei

33.8

Race & Ethnicityi

White

91.4%276

Hispanic/Latino

5.3%16

Two or More

3.3%10

Educational Attainment (Age 25+)i

GED/Alternative

7.2%13

High School Diploma

29.3%53

Some College (<1 yr)

10.5%19

Some College (1+ yr)

11%20

Associate's Degree

24.9%45

Bachelor's Degree

8.8%16

Master's Degree

2.2%4

HS or Higher

93.9%

BA or Higher

11%

Graduate+

2.2%

Housingi

Median Home Valuei

$74,000

Median Renti

$638

Tenure

Owner-Occupied

83%88

Renter-Occupied

17%18

Total Units

122

Homeownership

83%

Vacancy Rate

13.1%

Home Values

Under $50K

21.6%19

$50K–$100K

48.9%43

$100K–$150K

14.8%13

$150K–$200K

9.1%8

$200K–$300K

4.5%4

$300K–$500K

1.1%1

Rent Distribution

Under $500

$500–$750

$1,000–$1,250

$1,250–$1,500

Year Built

2010–2019

1.6%2

1990–1999

10.7%13

1980–1989

2.5%3

1970–1979

3.3%4

1960–1969

2.5%3

1950–1959

8.2%10

1940–1949

6.6%8

1939 or earlier

64.8%79

Heating Fuel

Electricity

44.3%47

Bottled/LP Gas

39.6%42

Utility Gas

6.6%7

Fuel Oil

3.8%4

Wood

1.9%2

Other

1.9%2

No Fuel

1.9%2

Economyi

Median Household Incomei

$75,000

Mean Household Incomei

$71,980

Per Capita Incomei

$24,641

Poverty Ratei

7.3%

Unemploymenti

Labor Forcei

119

Household Income Distribution

Under $10K

3.8%4

$10K–$15K

0.9%1

$15K–$20K

1.9%2

$20K–$25K

3.8%4

$25K–$30K

7.5%8

$30K–$35K

1.9%2

$35K–$40K

3.8%4

$40K–$45K

5.7%6

$45K–$50K

7.5%8

$50K–$60K

10.4%11

$60K–$75K

2.8%3

$75K–$100K

27.4%29

$100K–$125K

9.4%10

$125K–$150K

10.4%11

$150K–$200K

1.9%2

$200K+

0.9%1

Federally Subsidized Housingi

HUD

The federal government helps low-income families, seniors, and people with disabilities afford housing through several programs. Residents typically pay about 30% of their income toward rent, with the government covering the rest. This data shows how many households in this community receive that assistance.

Subsidized Homesi

Programs in this community

Housing Choice Vouchers1 homes

Rental vouchers (Section 8) that help tenants pay for private-market housing

Ancestry & Heritage

Self-reported ancestry groups. Residents may report multiple ancestries, so totals may exceed 100%.

Foreign-Born Populationi

Foreign-Borni

20.7%

By Region

Commute & Transportationi

Workersi

110

Avg. Commutei

27.7 min

How People Get to Work

Travel Time to Work

Workforce

Total Employed

113

Occupations

Industries

Social Characteristicsi

Marital Status (15+)i

Veteransi

26(14.2% of civilian adults)

Health Insurancei

91.1%Insured

8.9%Uninsured