Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

Rural Hall, NC Population, Income & Demographics 2026

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Demographics — 2024 ACS 5-Year Estimatesi

Census

Populationi

3,466

Median Agei

42.1

Race & Ethnicityi

White

63.4%2,196

Black

16%553

Hispanic/Latino

12%415

Other

8.7%302

Educational Attainment (Age 25+)i

GED/Alternative

3%80

High School Diploma

26.9%711

Some College (<1 yr)

9.5%251

Some College (1+ yr)

7.6%201

Associate's Degree

14.2%376

Bachelor's Degree

19.2%507

Master's Degree

6%158

Professional Degree

1.9%50

HS or Higher

88.4%

BA or Higher

27.1%

Graduate+

7.9%

Housingi

Median Home Valuei

$189,600

Median Renti

$967

Tenure

Owner-Occupied

56.1%915

Renter-Occupied

43.9%717

Total Units

1,769

Homeownership

56.1%

Vacancy Rate

7.7%

Home Values

Under $50K

6.7%61

$50K–$100K

5.5%50

$100K–$150K

16.1%147

$150K–$200K

30.8%282

$200K–$300K

36.4%333

$300K–$500K

4.6%42

Rent Distribution

$500–$750

192

$750–$1,000

212

$1,000–$1,250

136

$1,250–$1,500

108

$1,500–$2,000

Year Built

2020 or later

4.4%78

2010–2019

6.8%120

2000–2009

15.9%281

1990–1999

2.1%37

1980–1989

21.8%385

1970–1979

13.3%235

1960–1969

18.2%322

1950–1959

3.6%63

1940–1949

5.6%99

1939 or earlier

8.4%149

Heating Fuel

Electricity

80.9%1,321

Utility Gas

18.3%299

Fuel Oil

0.7%12

Economyi

Median Household Incomei

$51,054

Mean Household Incomei

$70,764

Per Capita Incomei

$33,307

Poverty Ratei

9.4%

Unemploymenti

12.5%

Labor Forcei

1,799

Household Income Distribution

Under $10K

3.4%56

$10K–$15K

0.7%11

$15K–$20K

7.9%129

$20K–$25K

6.4%105

$25K–$30K

2.5%40

$30K–$35K

1.5%25

$35K–$40K

1.6%26

$40K–$45K

14.6%239

$45K–$50K

7.7%126

$50K–$60K

9.1%148

$60K–$75K

5.9%96

$75K–$100K

15.1%246

$100K–$125K

7.8%127

$125K–$150K

9.4%153

$150K–$200K

4.7%77

$200K+

1.7%28

Federally Subsidized Housingi

HUD

The federal government helps low-income families, seniors, and people with disabilities afford housing through several programs. Residents typically pay about 30% of their income toward rent, with the government covering the rest. This data shows how many households in this community receive that assistance.

Subsidized Homesi

Residentsi

Avg. Tenant Renti

$356/mo

Programs in this community

Housing Choice Vouchers12 homes

Rental vouchers (Section 8) that help tenants pay for private-market housing

Project Based Section 820 homes94% occupied$356/mo rent

Privately owned apartments with rent subsidies tied to the building

Household Incomei

Based on area median of $51,054/yr

Extremely low incomeUnder $15K/yr

78%

Very low income$15K–$26K/yr

22%

Who Receives This Housing

44% of subsidized households are headed by a single mother

17% of subsidized households are minority

22% of subsidized households include someone with a disability

100% of subsidized households include a senior (62+)

Ancestry & Heritage

Self-reported ancestry groups. Residents may report multiple ancestries, so totals may exceed 100%.

Foreign-Born Populationi

Foreign-Borni

3028.7%

By Region

Top Countries

Mexico

241

Poland

Commute & Transportationi

Workersi

1,568

Avg. Commutei

34.8 min

How People Get to Work

Travel Time to Work

Workforce

Total Employed

1,575

Occupations

Industries

Social Characteristicsi

Marital Status (15+)i

Veteransi

298(10.7% of civilian adults)

Health Insurancei

82.4%Insured

17.6%Uninsured