Where does this demographic data come from?

All demographic data comes from the U.S. Census Bureau's American Community Survey (ACS) 5-Year Estimates, which samples about 3.5 million households annually. The 5-year estimates provide the most reliable data for small geographies like municipalities.

What is the difference between Census data and ACS data?

The decennial Census (conducted every 10 years) is a full population count focusing on basic demographics. The ACS is an ongoing survey that collects detailed data on income, education, housing, commute patterns, and more. ACS data is updated annually but represents averages over a 5-year period.

How accurate is this data for small towns?

For smaller municipalities, ACS estimates have wider margins of error because fewer residents are sampled. The 5-year estimates reduce this uncertainty by averaging over a longer period. For towns under 5,000 people, treat specific numbers as approximations rather than precise counts.

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De Pere, WI

CSAGreen Bay-Shawano MSAGreen Bay#2/20 Population

Census

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Demographicsi2024 ACS 5-Year EstimatesCensus

25,301population

36.3median age

This community is a community of 25,301 with a median age of 36.3. The population is predominantly White (86.9%) with a significant Hispanic/Latino community (3.9%). Median household income is $84,869. 96.5% of adults hold a high school diploma or higher, and 37.7% have a bachelor's degree. The homeownership rate is 65.4%, with a median home value of $280,600.

Race & Ethnicityi

White

86.9%21,976

Hispanic/Latino

3.9%979

Two or More

3.1%783

Asian

2.7%680

Black

1.7%436

American Indian/Alaska Native

1.5%389

Other

0.2%58

Educational Attainment (Age 25+)i

GED/Alternative

1.9%324

High School Diploma

23.7%3,937

Some College (<1 yr)

5.9%973

Some College (1+ yr)

13.1%2,169

Associate's Degree

14.2%2,367

Bachelor's Degree

28.4%4,712

Master's Degree

7.2%1,193

Professional Degree

1.1%176

Doctorate

1.1%187

HS or Higher

96.5%

BA or Higher

37.7%

Graduate+

9.4%

Housingi

$280,600median home value

$1,053median rent

65.4%homeownership

10,324total units

3%vacancy

Tenure

Owner 65.4%

Renter 34.6%

Home Values

Under $50K

2%134

$50K–$100K

0.8%55

$100K–$150K

3.9%255

$150K–$200K

14.1%924

$200K–$300K

35.3%2,313

$300K–$500K

37.1%2,435

$500K–$1M

5.5%360

$1M+

1.2%80

Rent Distribution

Under $500

$500–$750

387

$750–$1,000

1,019

$1,000–$1,250

1,080

$1,250–$1,500

335

$1,500–$2,000

365

$2,000+

157

Year Built

2020 or later

1%103

2010–2019

5.8%597

2000–2009

17.4%1,794

1990–1999

19.5%2,015

1980–1989

13.9%1,435

1970–1979

11.7%1,206

1960–1969

9.3%965

1950–1959

8.8%912

1940–1949

2.5%262

1939 or earlier

10%1,035

Heating Fuel

Utility Gas

75.3%7,548

Electricity

19.8%1,983

Bottled/LP Gas

2.7%274

Other

1.3%133

No Fuel

0.5%50

Wood

0.3%30

Household Economyi

$84,869median household income

$38,510per capita income

5.1%poverty rate

1.7%unemployment

13,815labor force

Household Income Distribution

Under $10K

2.7%268

$10K–$15K

1.6%158

$15K–$20K

1.4%141

$20K–$25K

2.1%212

$25K–$30K

3.8%383

$30K–$35K

3.7%374

$35K–$40K

4.2%424

$40K–$45K

3.2%317

$45K–$50K

3.8%379

$50K–$60K

5.8%584

$60K–$75K

10.2%1,017

$75K–$100K

16.1%1,612

$100K–$125K

14.1%1,413

$125K–$150K

10.4%1,042

$150K–$200K

8.7%875

$200K+

8.2%819

Federally Subsidized Housingi

HUD

The federal government helps low-income families, seniors, and people with disabilities afford housing through several programs. Residents typically pay about 30% of their income toward rent, with the government covering the rest. This data shows how many households in this community receive that assistance.

Subsidized Homesi

349

Residentsi

464

Avg. Tenant Renti

$484/mo

Avg. Waitlisti

56 months

Programs in this community

Public Housing100 homes97% occupied$484/mo rent

Government-owned housing managed by local housing authorities

Housing Choice Vouchers6 homes

Rental vouchers (Section 8) that help tenants pay for private-market housing

Household Incomei

Based on area median of $84,869/yr

Extremely low incomeUnder $25K/yr

64%

Very low income$25K–$42K/yr

32%

Low income$42K–$68K/yr

Who Receives This Housing

63% of subsidized households are headed by a single mother

4% of subsidized households are minority

47% of subsidized households include someone with a disability

54% of subsidized households include a senior (62+)

Ancestry & Heritage

Self-reported ancestry groups. Residents may report multiple ancestries, so totals may exceed 100%.

Foreign-Born Populationi

Foreign-Borni

6332.5%

By Region

Top Countries

India

218

Mexico

China

Philippines

Korea

Guatemala

Canada

United Kingdom

Commute & Transportationi

Workersi

13,187

Avg. Commutei

17.3 min

How People Get to Work

Travel Time to Work

Workforce

Total Employed

13,583

Occupations

Industries

Social Characteristicsi

Marital Status (15+)i

Veteransi

1,178(5.9% of civilian adults)

Health Insurancei

96%Insured

4%Uninsured

De Pere, WI Population, Income & Demographics 2026